Fashion is about dressing according to what's trendy but lifestyle is more about being oneself and a reflection of one’s attitude and personality that leaves a mark on fashions.

That is the philosophy that guides Enigma, an emerging Fashion and Lifestyle exhibition brand bringing together the most exclusive breed of designers and high-class fashion clientele by providing an exclusive, curated and posh exhibition experience, not available anywhere else in India currently.

 The event with over 35 designers is commencing on 22 December at Vasant Continental, Vasant Vihar Time 11 Am – 8 P.M.

 Enigma is the brainchild of Chetali Ahluwalia Chadha, an elite fashion connoisseur who is now gearing up to take up the exciting journey of entrepreneurship.

 Chetali has worked extensively with lifestyle TV channel NDTV Good Times and other business houses in India where she honed her fashion and business skills. She now aims to use that knowledge and passion to create a niche and luxurious shopping platform to connect designers and buyers.

Some of the exhibitors whose works will be displayed are Abhi Singh FDCI Designer; Chique; Aarna by Ankitta; Paris Street; Param Sahib; Pooja Motwani; Kreations by Karishma K; Amaara by Ginni Khattar; Sunil Vinayak Couture; Dimple Sandhu; Facere India; Glamup by Bhawani; Izabelle; Zarafet - Ornating Womanhood; Lucky Enterprises; Le Pashmina; Oweais Creations; Noor Creations; Golden Girl; Isha Khanna - Makeup Artist; Vougue Selections; Flea Bizzare; Acharya Divakar; and MB Style Germany.

With a strong understanding of fashion, style and couture, Chetali’s aim has been to bring together a mix of both new age and traditional fashion designers and through her curated exhibition platform – ENIGMA - enable them to showcase their creations to select, exclusive and high-profile fashion shopping audiences in the country.

Her fashion scope includes from apparel, jewelry, handbags, footwear, accessories and home décor.

 Being a fashion addict and designer by hobby, Chetali has also actively designed for her sister’s highly successful couture label. Her love for fashion has taken her to many fashion exhibitions in India and abroad.

She realized that although today’s exhibitions provide a platform for designers to showcase their work, but they end up being an over-crowded platform with too many designers in the same genre and very little visibility and profitability to each designer. She also found a significant absence of a curated and luxurious experience in many of today’s exhibitions – which Chetali assures that Enigma can provide. Her exhibition brand aims to fill this gap for both sophisticated designers and luxury conscious shoppers.